professional writing, serif fonts, reading experience, clear and easy to read, oxford comma, bullets and white space, factors that go into writing Erica Hoogestraat professional writing, serif fonts, reading experience, clear and easy to read, oxford comma, bullets and white space, factors that go into writing Erica Hoogestraat

How We Write

There are a lot of factors that goes into writing. In this post we will talk about formatting. Think about if you had to read a document that has a lot of different fonts, words are all over the page, different colors throughout the document, and what I call SHOUTY caps how would you fell reading it?

How to not overwhelm the reader:

  • Write what they need to know. Do not add fluff.

  • We do put in the oxford comma to help with clarity.

  • Use bullets and white space.

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